About

Tech and marketing under one roof

We started Dooster because we kept seeing the same gap: marketing teams who couldn't change the website, tech teams who didn't know what to put on it, and small companies with no time to do either.

How it started

Dooster started out of frustration with both sides.

Digital marketing teams often don't understand the technology behind a website. They can plan a campaign, but they can't fix a slow page, add structured data or work out why Google isn't picking up a new service page.

Technology companies have the opposite problem. The product is good, but the website doesn't explain it in terms buyers care about, social media is an afterthought, and nobody checks whether the company comes up when someone asks ChatGPT for a recommendation.

Small companies get hit hardest. Even when someone knows what needs doing, there's no time or budget for it: writing the content, posting every week, auditing the site, making the changes.

So we put those skills under one roof. The people who build your website also write for it, post about it and measure it, with one goal: make the website the main place your leads and sales come from.

How we work

We make the changes ourselves

If an audit finds a problem, we fix it. You don't get a list of recommendations and a bill.

We're built for small teams

Most of our clients don't have a developer, a content writer and a social media manager on staff. We cover those roles.

The website comes first

Posts, emails and ads all send people somewhere. We make sure that page is fast, clear and easy to enquire from.

You own everything

The code, content, accounts and data are yours. If you ever move on, you take all of it with you.

What we use

Websites & apps

  • Python & Flask
  • Next.js & React
  • Tailwind CSS
  • Figma

Cloud & delivery

  • AWS Amplify
  • AWS Lambda
  • Amazon SES
  • Automated testing & staging

AI & search

  • Dooster AI visibility audit
  • Structured data (schema.org)
  • Google Search Console
  • Bing Webmaster Tools

Marketing & data

  • Google Analytics 4
  • HubSpot & Klaviyo
  • n8n & Zapier
  • Ahrefs & Semrush

Who we work with

Financial market data · B2B SaaS

TraderMade

A website and social presence for a market data company that's been around since 1984

TraderMade sells market data APIs to two very different audiences: developers who want to try an API in five minutes, and data teams at banks who need to get procurement to sign off. We built the website and manage their social media.

1984Founded, so four decades of heritage to get across
Web + socialWe built the site and run the social media
  • Web Development
  • Social Media
  • AI Search & SEO
Read the case study

Serviced offices · Bromley, Kent

Kingfisher House Business Centre

A 45-page rebuild that keeps every old address working

Kingfisher House rents serviced offices, meeting rooms and virtual office services in Bromley. The old website was dated and hard for the team to update. We redesigned and rebuilt it so their own team can change the wording without breaking anything.

45Pages designed and built
23Old addresses redirected, none lost
  • Web Development
  • UI/UX Design
  • AI Search & SEO
Read the case study

Questions

What does Dooster do?

We build websites and run the marketing around them: content, social media, email, SEO and AI search visibility. Clients include TraderMade and Kingfisher House Business Centre.

Who do you work with?

Mostly small and mid-sized UK companies, often in technology or professional services, that don't have in-house developers and marketers. Some are tech companies with a strong product and a website that doesn't sell it.

How do you help businesses show up in AI search?

We make sure AI crawlers can read the site, write pages that answer the questions buyers ask, add structured data, and keep the facts about your business consistent across the web. This is often called AEO or GEO. Then we check each month whether AI tools mention you.

Do you work on projects or monthly?

Both. Website builds are fixed projects. Content, social media, SEO and site updates usually run monthly.

Can you improve our existing site instead of rebuilding it?

Often, yes. If the site is sound underneath, fixing speed, structure and content is usually the better use of budget. We'll tell you which makes sense.

What happens on the first call?

We spend about 30 minutes on what your business sells, who buys it and where the website and marketing are letting you down. If you've requested the free AI visibility report, we'll go through it with you.

Tell us what your website should be doing for you

Send a few lines about your business and where things are stuck. We'll reply within a working day.