Dooster started out of frustration with both sides.
Digital marketing teams often don't understand the technology behind a website. They can plan a campaign, but they can't fix a slow page, add structured data or work out why Google isn't picking up a new service page.
Technology companies have the opposite problem. The product is good, but the website doesn't explain it in terms buyers care about, social media is an afterthought, and nobody checks whether the company comes up when someone asks ChatGPT for a recommendation.
Small companies get hit hardest. Even when someone knows what needs doing, there's no time or budget for it: writing the content, posting every week, auditing the site, making the changes.
So we put those skills under one roof. The people who build your website also write for it, post about it and measure it, with one goal: make the website the main place your leads and sales come from.